How it all began
In 2004, car enthusiast Gary Wood bought his first Td5 powered Land Rover and was frustrated at the quality and range of tuning products available to enhance it’s modest performance. He set about making his mark, introducing old and proven techniques to modern diesel engine technology with one target: to increase performance without reducing the standard vehicle practicality.
Alive now has a large (and still growing) network of independent specialists who supply our tuning products and services to customers all across the world. Alive quickly built an industry leading reputation and the demand for Gary’s refined digital upgrade packages rapidly grew the business into what it is today.